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NanictoTechnology & Business
B2B Inbound & Technical Growth

Engineering-grade B2B digital marketing.
Built for qualified pipeline, not vanity traffic.

We help B2B tech companies, professional practices, and SaaS platforms across the United States and Canada dominate search results and AI answer engines with technical SEO, sub-second Core Web Vitals, and high-intent conversion architectures.

Paid Acquisition

Google Ads & High-Intent Search Engines

Precision paid search architectures that capture active buyers. We build negative keyword libraries to eliminate wasted spend, structure high-converting Performance Max campaigns, and optimize for cost-per-acquisition (CPA).

Key Technical Deliverables:
  • ✓Exact-match high-intent commercial keyword architectures
  • ✓Comprehensive negative keyword libraries to block irrelevant clicks
  • ✓Performance Max & targeted Google Search campaign scaling
  • ✓Automated smart bidding strategies aligned with verified margin
Enterprise Reach

Microsoft Advertising & Copilot Search

Tap into high-income, desktop-first corporate decision makers on Bing, Windows, and Microsoft Copilot with significantly lower cost-per-click (CPC) and higher enterprise conversion rates.

Key Technical Deliverables:
  • ✓Microsoft Search Network campaign setup & syndication controls
  • ✓Copilot conversational AI sponsored search positioning
  • ✓LinkedIn profile targeting integration inside Microsoft Ads
  • ✓Desktop enterprise audience bidding adjustments
Paid Social & Retargeting

Meta Ads & Paid Social Acquisition

Full-funnel customer acquisition across Facebook and Instagram. We engineer compelling creative angles, build lookalike audiences from verified CRM data, and deploy high-converting retargeting sequences.

Key Technical Deliverables:
  • ✓Feed, Reels, and Story ad creatives designed for conversion
  • ✓Custom audience retargeting and lookalike segmentation
  • ✓Meta Conversions API (CAPI) server-to-server data integration
  • ✓Cost-per-lead and ROAS optimization with daily budget pacing
Conversion Science

Conversion Rate Optimization (CRO) & Funnel Engineering

Turn more existing traffic into paying clients. We systematically analyze user behavior with heatmaps and session replays, eliminate checkout and form drop-offs, and deploy rapid A/B landing page experiments.

Key Technical Deliverables:
  • ✓User session recordings & click heatmap drop-off diagnosis
  • ✓Multi-step form friction removal and abandonment triage
  • ✓High-velocity A/B testing for headlines, offers, and CTAs
  • ✓Message-matched landing page architectures with sub-second load times
Data & Attribution

Analytics, Server-Side GTM & Multi-Touch Attribution

Stop flying blind. We deploy Google Analytics 4 (GA4) with Server-Side Google Tag Manager (sGTM) to capture 100% of conversion events, resist ad blockers, preserve first-party cookies, and report true closed-loop ROI.

Key Technical Deliverables:
  • ✓Server-Side Google Tag Manager deployment on Cloudflare / GCP
  • ✓GA4 custom event tracking (form submits, calls, purchases)
  • ✓Ad-blocker resistant first-party tracking architecture
  • ✓Closed-loop CRM revenue attribution (HubSpot, Salesforce)
Organic Authority

Technical SEO & Generative Engine Optimization (GEO)

We eliminate bloated scripts, optimize server rendering, and architect deep schema markup so Googlebot and modern AI engines (ChatGPT, Perplexity, Gemini) recognize and cite your brand as the leading authority.

Key Technical Deliverables:
  • ✓Sub-1-second Largest Contentful Paint (LCP) engineering
  • ✓Comprehensive JSON-LD semantic entity graphing
  • ✓Generative Engine Optimization (GEO) for AI search citations
  • ✓Indexation budget optimization & canonical route integrity
Engagement Frameworks

Predictable, transparent growth partnerships

Choose the level of technical involvement that matches your company's growth stage and current marketing capacity.

2 to 3 WeeksOne-Time Intensive

Technical Growth Audit Sprint

A surgical diagnostic analysis of your website's crawlability, Core Web Vitals, entity positioning, keyword cannibalization, and conversion leaks.

  • •Full technical codebase & page speed audit
  • •AI Search (GEO) visibility assessment
  • •Competitor gap & commercial keyword analysis
  • •Actionable engineering roadmap for your dev team
Monthly Dedicated SprintRecommended

Continuous Organic Pipeline Retainer

End-to-end management of your organic acquisition: technical upkeep, high-intent content publishing, schema maintenance, and conversion tuning.

  • •Ongoing Technical SEO & speed optimization
  • •4+ high-intent commercial / comparison assets per month
  • •LLM & AI search citation tracking (Perplexity, Gemini, ChatGPT)
  • •Bi-weekly executive pipeline & conversion reviews
Quarterly CommitmentScale & ABM

Full-Funnel Demand Generation

Comprehensive integration of technical SEO, GEO, targeted paid search management, and CRM lead scoring for rapid ARR acceleration.

  • •All features of Continuous Organic Pipeline
  • •Dedicated paid search (Google Ads) campaign management
  • •HubSpot / Salesforce multi-touch attribution modeling
  • •Dedicated senior growth architect & developer allocation
B2B Marketing FAQs

Common Questions About Technical SEO & GEO

Straight answers on our engineering approach, timeframes, deliverables, and service scopes.

What makes Nanicto's digital marketing different from traditional marketing agencies?+
Most agencies deliver fluffy blog posts, vanity traffic reports, and bloated WordPress sites that score 30 on Google PageSpeed. Nanicto is an engineering-first technology company. We build lightning-fast web architectures (Next.js, TypeScript), implement rigorous JSON-LD semantic schemas, optimize for modern AI search engines (ChatGPT, Perplexity, Gemini), and tie all metrics directly to qualified commercial pipeline.
What is Generative Engine Optimization (GEO / AEO)?+
Generative Engine Optimization (GEO) is the discipline of optimizing digital content and entity authority so AI answer engines — like Google's AI Overviews, Perplexity AI, ChatGPT Search, and Microsoft Copilot — cite and recommend your company as the authoritative answer for high-value B2B queries.
Do you serve businesses in both the United States and Canada?+
Yes. Our marketing architectures adhere to regulatory frameworks across both jurisdictions, including the FTC advertising disclosure guidelines in the United States and CASL / PIPEDA privacy compliance standards in Canada.
How long does it take to see measurable pipeline results?+
Technical SEO fixes (such as resolving indexing blocks, fixing canonical loops, and achieving green Core Web Vitals) often yield ranking improvements within 3 to 6 weeks. High-intent commercial content and GEO positioning generally build compounding inbound pipeline over 3 to 6 months.
Can you work alongside our in-house marketing or engineering team?+
Yes, absolutely. We frequently operate as a technical force multiplier for in-house marketing directors, providing senior frontend engineering, schema development, and deep technical SEO analysis that internal teams lack bandwidth to execute.
What are your refund and contract terms for digital marketing services?+
Marketing audit sprints and retainer blocks are scoped under formal written agreements with clear milestones. Retainer periods are billed in advance for dedicated engineering allocations and are non-refundable once the monthly sprint commences. Cancellations require 30 days written notice prior to the next billing cycle.
Turn Search Into Revenue

Ready to engineer a high-performing B2B growth engine?

Reach out for a comprehensive technical growth audit. A senior growth engineer will review your indexation, speed, and competitive positioning.

✓ 1 Business-Day Response·✓ Written SOW Before Billing·✓ Zero Hardware Lock-in